Nike #1 on Top 10 Viral Videos for May 2010
On the heels of its May run where Nike saw three of its videos ranked in the Top 10 of GoViral's monthly list, Nike followed up in May by claiming the #1 spot for this "Write the Future" soccer (er, football) video:
Originally released only on Facebook and nikefootball.com, "Write the Future" from Nike features global soccer stars and has received more than 11 million views worldwide.
What do you think?
We want to know if you saw any of the videos from this month's Top 10 GoViral List:
- Nike - Write the Future, agency: Wieden & Kennedy
- TomTom - Behind the Scenes of Darth Vader's Voice Recording, agency: Pool Worldwide
- Olympus - Pen Giant, agency: DSG
- Hi Tec - Walk on Water (Liquid Mountaineering), agency: CCCP
- Arriva Movia - Mukthar's Birthday - Better Bus Ride, agency: bybird/cadaver
- Toyota - Toyota Sienna "Swagger Wagon," agency: Saatchi & Saatchi
- Sony - 3DTV, agency: Anomaly
- Nissan - Urban Bowling, agency: TBWA/G1
- Stella Artois - Up There, agency: Mother
- Google Chrome - Speed Tests, agency: BBH
Which one(s) did you see? Which do you like best?
More importantly, for marketers, what common themes can we take away from this list to help us and our clients strike gold with a Viral Video campaign of our own?
Let's build this "Viral Video Top 10 Musts for Marketers" List together! Tell us what you think each video has in common. Humor? News-worthiness? Please share your feedback and we'll follow-up with another blog post on this topic.
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