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Digital Marketing News

Viewing submissions for site adage.com.

Vote Facebook's Latest International Move: Taking on Russian Investor adage.com — The Russians are Coming The Russians are Coming(1966), No make that 2009! Tags: Facebook social media 2 points, submitted 1 year ago by jeff lash 2226 comments
Vote Don't Get Caught up in Digital Data Without a Clear Vision adage.com — Even Back in the Analog Days, Numbers Had No Inherent Meaning Tags: social media 1 point, submitted 1 year ago by jeff lash 5744 comments
Vote Is Brand Google in Trouble? adage.com — Probably not for a long time will Google have to worry, but there is a lot more creativity going on outside of Google Tags: Google 1 point, submitted 1 year ago by jeff lash 5 comments
Vote Forget 'Social Media' - Social Web is better adage.com — An interesting opinion on why the word 'media' messes up perceptions on this important topic Tags: online marketing social media social web 1 point, submitted 1 year ago by David Carpenter 1 comment
Vote Earned Media May Be Efficient, but It's Far From Free adage.com — Read how Fred Wilson has us balance 'earned' media with paid media. Tags: earned media paid media 2 points, submitted 1 year ago by jeff lash 2 comments
Vote Study: CPG ROI May Be Measurable in Facebook, MySpace after all adage.com — The ROI of Social Media is getting more and more press these days... this is a great proof point. Tags: Facebook myspace ROI social media 1 point, submitted 1 year ago by David Carpenter 2 comments
Vote Lever's CMO Throws Down the Social-Media Gauntlet adage.com — Brands aren't simply brands anymore. They are the center of a maelstrom of social and political dialogue made possible by digital media. Tags: Branding hyjack social media 1 point, submitted 1 year ago by jeff lash 421 comments
Vote CPG ROI May Be Measurable in Mainstream Social Media: Facebook, MySpace, YouTube adage.com Tags: consumer packaged goods cpg Facebook myspace social media 1 point, submitted 1 year ago by 1425 comments
Vote Opinion: Why Google Should Buy Twitter adage.com — From AdAge, one ad exec speaks out on why this acquisition makes sense. Tags: Google online marketing Search Marketing Twitter 1 point, submitted 1 year ago by David Carpenter 2 comments
Vote How the Web Deconstructed Microsoft's Latest Campaign adage.com — A great lesson in being honest, open and transparent -- especially in the online marketing world. Tags: Crispin Porter Microsoft online marketing 1 point, submitted 1 year ago by David Carpenter 115 comments
Vote Myths About Online Retail Marketing adage.com — A good piece that debunks myths about online retail such as "Web sales remain too small to matter" and "Advertising dollars are being judiciously shifted to the web". A good read for any online marketeer. Tags: digital marketing etail online marketing retail 5 points, submitted 1 year ago by David Carpenter 5735 comments
Vote Media Giants Want to Top Google Results adage.com — Do blogs deserve high rankings? Are traditional media companies being under served and under-weighted? That's the premise of a mediaworks piece on a closed door meeting between Google and top publishers. Tags: Blogs ESPN Google Search Engine Marketing social media 5 points, submitted 1 year ago by David Carpenter 2 comments
Vote Facebook is going to eat the internet (and other lessons From a South by Southwest Rookie) adage.com — "Facebook is going to eat the internet", or so says the author, who added that "Facebook was everywhere" at the 18,000 attendee everything-digital-confab. Tags: Facebook; South by Southwest; SXSW; Social Media 3 points, submitted 1 year ago by David Carpenter 20 comments
Vote Is Facebook's Rise a Boon for Google? adage.com — With over 170 million, Facebook has become an online force no one can ignore. And Microsoft recognized this when they invested and secured the search rights. So why is Google reaping the majority of the rewards? Tags: Facebook Google Microsoft Search social media 3 points, submitted 1 year ago by David Carpenter 5040 comments
Vote Carnival Cruises creates Digital Fish adage.com — In a bold initiative to interact with cell-phone carrying passers by, Carnival Cruise Lines has developed a "Digital Fish Tank" that consumers can interact with. What do you think: Fish or Cut Bait? Tags: Interactive Marketing; Experiential Marketing; Mobile Marketing 2 points, submitted 1 year ago by David Carpenter 2 comments
Vote YouTube Tries Bigger Home-Page Ads (AdAge) adage.com — In the ever increasing attempt of websites to "monetize their traffic" YouTube makes a bold move. Tags: YouTube; banner advertising; online advertising; monetize traffic 2 points, submitted 1 year ago by David Carpenter 2 comments

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