ymarketing Digital Marketing Blog

yWeekly news: October 28

October 28, 2015

Search Engine Optimization Google starts using “instant answers” in Chrome. This auto-completes queries with answers to questions as a sub-bullet. They have taken their mission to take the world’s information and “make it universally accessible and useful” another step further by displaying knowledge graph-type results directly in Chrome’s desktop address bar. The types of queries […]

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How to Use Content Marketing to Grow Your Business

October 26, 2015

Content marketing is the reigning king and has been for over a century.   Enter ‘The Furrow’. Unless you were born very early in the last century or even the century before that, you’ve probably never heard of it but it was one of the earliest pioneers of content marketing. First published by John Deere […]

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yWeekly news: October 19

October 19, 2015

Search Engine Optimization Google has announced that a prior recommendation they made for webmasters to make pages created with AJAX technologies crawlable has been deprecated due to advancements in their crawling abilities. This shows how far Google has come in regards to rendering JavaScript and AJAX technologies.  Previously pages built in AJAX were unable to […]

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yWeekly news: October 16

October 16, 2015

Search Engine Optimization Gary Illyes  from Google  confirmed  a few things  at SMX East : –        John Mueller’s prior announcement of a coming Penguin update. –        Announced that the next Penguin update is in the “foreseeable future”.  SERoundtable speculates that it may come as early as  within the next few weeks. –        He also stated […]

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For more information visit ymarketing.com, follow @ymarketing on Twitter or call 877.736.4321.
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yWeekly news: September 28

September 28, 2015

Search Engine Optimization Google has announced a faster and more accurate voice search, which replaces the technology they adopted in 2012 and is said to be more effective in noisy environments.  The new models Google has created are now being used for voice searches and commands in the Google app on both Android and iOS. […]

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For more information visit ymarketing.com, follow @ymarketing on Twitter or call 877.736.4321.
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Seven Tips for Avoiding Duplicate Content

September 4, 2015

Duplicate content issues can strike a website at any time. The most general reason that duplicate content issues plague a website is because of simple oversight. From allowing similar content to fester and boil in the first place, to not watching the URLs that you create, these oversights can result in the most egregious duplicate content […]

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For more information visit ymarketing.com, follow @ymarketing on Twitter or call 877.736.4321.
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yWeekly news: August 25

August 25, 2015

Search Engine Optimization Google expands site links on mobile SERPs. John Mueller, Google Webmaster Trends Analyst said that “a desktop site is no longer necessary.” Shree Vaidya, head of SEO at Engage Interactive, believes this Google update is along those lines, to an extent. He thinks the expanded site links are more about device unification […]

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For more information visit ymarketing.com, follow @ymarketing on Twitter or call 877.736.4321.
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yWeekly news: August 18

August 18, 2015

Search Engine Optimization The first eye and click study on the new 3-pack for local results in Google has just been published. https://jurisdigital.com/click-study-the-new-3-pack-where-users-are-clicking/ The key findings of this study were that “organic was the clear leader with the #1 organic result generating 39.5% of total clicks.” Adding, “while 39.5% of the click-throughs on the organic […]

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yWeekly news: August 10

August 10, 2015

Search Engine Optimization Google Map Maker is now helping users find duplicate local listings more easily.  By searching for business info, verified and non-verified listings will now display in the tool giving you the opportunity to clean up duplicates that are unclaimed. Duplicate local listings can cause issues with local SEO efforts and overall placement. […]

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For more information visit ymarketing.com, follow @ymarketing on Twitter or call 877.736.4321.
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yWeekly news: August 3

August 3, 2015

  Search Engine Optimization Google’s Panda 4.2 update is rolling out globally. Google had confirmed the Panda update, but they did not confirm to us the extent of its reach. This means that it is impacting search results worldwide, rather than just results in the U.S. https://www.seroundtable.com/google-panda-worldwide-20674.html    Digital Intelligence Spotify recently bought analytics platform […]

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For more information visit ymarketing.com, follow @ymarketing on Twitter or call 877.736.4321.
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